Measuring Impact: 5 practical ways to adapt without sacrificing your culture

If church leaders really want to see useful community-driven metrics, they must be willing to address a culture that thinks process and accountability equals "control." Here are four practical ways to overcome this.

  1. Define a process.
    If the end goal is to know what percentage of your attenders are "in community" you must define a series of steps that moves people from casual observer to engaged. You then must track people as they move through each step.
  2. Define the "non-negotiables."
    What are the things you are going to require from your small group leaders, volunteer coordinators, etc? Do they have to track their attendance by name or head count? Do they enter it into the ChMS or turn it in on a printed roster? Whatever decision is made, be sure you are firm in that requirement for those who raise their hand to serve.
  3. Communicate the "WHY."
    Whatever those non-negotiables are, be sure you communicate why to those who are impacted. We live in such a "what's in it for me" society that most people must know the value of a task before they will do it. If people understand how what seems to be a control issue is really an attempt to be a better steward of God's people, more of them will comply.
  4. Some will, some won't, so what?
    Don't expect 100% participation even if you do all the things above. Even if you are hugely successful, there will remain a group of people that simply won't do what you ask. You can either kick them to the curb or decide from the beginning to develop a process which supports those people. If your staff or volunteers have to enter attendance for 10% of the small groups, that is still way better than 90 or 100%.
  5. Remove friction points.
    The easier it is for your people to execute the process and deliver on the non-negotiables, the more successful you will be. This is where software can either help or hinder you. CCB is constantly challenged to create more depth and breadth of functionality while also eliminating those friction points. It's not easy but it is a MUST for us.

What would you add to the list?

Topics: This entry was posted in Leadership Roles, This entry was posted in Administrative Support

Posted by Steve Caton on Aug 29, 2011 11:14:22 PM