We’ve all heard the expression, ‘You don’t get a second chance to make a first impression.’ And to varying degrees, it’s true. Granted, in more intimate, one-on-one circumstances, you may have a few opportunities to either fine tune your first impression of someone – or their first impression of you – by delving a little deeper into your burgeoning relationship, but in a larger setting like a church, you could very well only get one crack at making a first-time guest feel like they’ve found their way home.
How long does it take for a first-time visitor to formulate an impression about your church?
So all those people who poured through your doors on Easter for the first time decided if yours was a church to which they’d like to return in seven minutes. For some larger churches, that may not even enough time to get them from the parking lot, through the pre-service, and to their seat.
Easter marks a time of year when you know your church is going to see a massive influx of first-time visitors. But just because you know many won’t return until Christmas, you should still capitalize on the incredible momentum of Easter by moving those first-time visitors to fully engaged members of your church.
While many churches implement a number of systems to help them manage the metrics that help them carry out their mission, assimilation often gets lost in the shuffle.
But assimilation, the process through which we forge interpersonal connections, plays a critical role in creating disciples. Assimilation – by fostering intimate relationships and interactions – lays the foundation for meaningful emersion in the church, and subsequently, intentional discipleship.